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Trademarking & Securing your Brand


Joey Vitale

A lot of people aren’t realizing until it’s too late that the name that they thought was ok to use was actually infringing on somebody else’s trademarks” 

Joey Vitale is a trademark attorney (also known as a “brand legitimizer”) for online entrepreneurs, emerging thought leaders, and course creators.

With his law firm and his courses, Joey helps online business owners call legal dibs on their brand name and signature methods, so they never have to worry about losing their brand overnight.

Joey has helped thousands of entrepreneurs and has spoken all over the country to help business owners stay safe and thriving. 

Topics we discuss in this episode…

  • Trademarking
  • Challenging trademark infringements
  • How to check you are not infringing on a trademark
  • Trademark training
  • Affiliate launches
  • Pivoting during Covid-19
  • Content messaging