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Why Niching Is Going to Help Be A Force Multiplier For Your Next Launch


Brent Weaver

He recently published his first book, Get Rich in the Deep End, which makes agency owners step-by-step through picking a niche and scaling their business. Brent is also a partner and advisor in a white-label WordPress agency, UnlimitedWP, as well as a brand evangelist for Cloudways as one of their Mavericks.

“It’s not what you say yes to, it’s what you say no to, that creates focus. And niching is saying no to everything else.”

Brent Weaver is the CEO and Founder of uGurus. a coaching and training program for digital agency owners. We help them attract leads, win deals, delight their clients so they can scale their business.

Brent is on a mission to help 10,000 digital agency owners achieve freedom in business and life by helping them own their market.

Topics we discuss in this episode…

  • The power of a list
  • The importance of building relationships with your list
  • Niching
  • The Dip
  • Why there should be existing market infrastructure
  • How long it takes to see a breakthrough in choosing a niche